Tully
Smyth

Melbourne

Tully Smyth is a familiar and enduring presence in the Australian media landscape, with a career spanning television, digital media, broadcasting and lifestyle content. She first rose to prominence on Big Brother Australia in 2013 and returned to the franchise in 2022, reconnecting with audiences and reaffirming her place in Australian pop culture.

Over more than a decade in the public eye, Tully has built a highly engaged online community through lifestyle, travel and candid personal storytelling. With a combined following of over 228,000 across Instagram and TikTok, she is known for content that balances polish with honesty, fostering long-term trust with her audience. This connection has underpinned collaborations with global travel brands and tourism partners, as well as long-standing commercial relationships across food, beverage, beauty and lifestyle.

Alongside her digital work, Tully is an accomplished broadcaster and writer. She has contributed to publications including Marie Claire, Pedestrian TV and Mamamia, where she remains a regular contributor, and has written a weekly column for ELLE. Her audio work includes hosting Mamamia’s Social Squad and NOVA’s Too Much Tully. In 2025, she launched Self Hype(ed), a podcast focused on confidence, humour and real-world conversation.

Tully is also a committed advocate for mental health and young carers, serving as an ambassador for Dementia Australia. She is currently writing her first book, a memoir, and developing initiatives to support young people caring for loved ones with dementia, continuing to use her platform with purpose, consistency and care.