Sammy
Alver

Sammy is a Perth-based Gen Z beauty and fashion creator known for her refined, polished aesthetic and signature clean girl style. Her content blends beauty, skincare and fashion with elevated everyday lifestyle moments, offering a modern and aspirational take on contemporary femininity.

From makeup and skincare routines to outfit inspiration, Sammy focuses on glowing skin, wearable beauty, and timeless styling. Collaborating with leading global and national brands including Mecca, La Roche-Posay, Lancôme, Lanolips, New Balance, Universal Store and Revlon. Sammy continues to build a digital presence defined by elegance and understated confidence.