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Simona
Nicita

Sydney

Simona Nicita is a Sydney‑based beauty and fashion creator whose signature aesthetic blends effortless chic with a deep appreciation for skincare science and elevated styling.


With an intuitive sense of style, she curates looks that feel polished yet approachable, transforming everyday moments into small acts of self‑love. On her feed, you’ll find taste‑making fashion edits, glow‑up routines, and skincare rituals that reflect her commitment to looking and feeling her best.


Drawing on beauty expertise and a natural ability to translate trends into wearable wardrobe choices, Simona makes complex skincare and styling ideas accessible. Whether she’s demystifying a favourite serum, layering textures in an outfit or showing how to transition a daytime look into evening with ease, she invites her audience into her world of intentional, confident elegance.


Beyond the visuals, Simona’s confident yet warm presence gives her content a genuine resonance. Her voice speaks to those who seek both inspiration and authenticity, people who want their personal style and beauty routines to reflect who they are, not just what’s trending. For brands and followers alike, she delivers a seamlessly curated world where aesthetics meet meaning, design meets detail, and beauty meets real life. 

ICON is, and always will be, an avid supporter of voluntary industry codes of conduct for Body Image.

ICON Management acknowledges the Traditional Owners of Country throughout Australia and recognises their continuing connection to lands, waters and communities. We pay our respects to First Nations cultures and to Elders past, present and emerging.

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