30 Mar 2026/ News
Australian Model Jayde Pollard Lands SKIMS Swim Campaign
Australian model Jayde Pollard has secured a major international booking, fronting the latest swimwear campaign for SKIMS, the billion-dollar lifestyle brand founded by Kim Kardashian.
Pollard's presence has been rolled out across SKIMS' official social media platforms and website, with the campaign also earning a coveted feature on Kardashian's personal Instagram Stories — an endorsement that exposes the campaign to the mogul's hundreds of millions of followers worldwide.
The shoot was captured on location in Hawaii, a fitting backdrop for the brand's latest swim offering. Being selected to front a SKIMS campaign at this scale represents a significant career milestone, placing Pollard alongside an internationally recognised roster of talent the brand has become known for championing.
For the Australian modelling industry, Pollard's booking is a noteworthy moment — a homegrown talent breaking through at the highest level of global fashion and securing visibility on one of the world's most-watched brand platforms.